Software/Hardware Product Marketing

Melbourne, Australia-based Ash Nallawalla has 17+ years of Asia Pacific experience in manager to director-level positions in product marketing, product management, sales, search engine marketing and CRM. Past employers included Deloittes, PWC, Unisys, Hayes Microcomputer Products, Tennyson Technologies, Selectica, Macromedia, Melbourne IT and Sensis. He is currently the Traffic Manager, Yellow Pages and Search at Sensis. He also operates trainSEM, which offers online SEO training.

His domain expertise is in search engine marketing: pay-per-click ad management, search engine optimisation, and click fraud detection.

Blog: Net Magellan